What are the responsibilities of a Product Specialist at Mappedin? How does this role contribute to the Platform team's efforts in driving adoption and growth, and how does it assist prospective customers and mapmakers in creating exceptional indoor maps?
We recently spoke with Laura T, our Product Specialist, to find out more.
How would you best describe your role?
As a Product Specialist working on the platform team, my role involves helping mapmakers find the best solution for their indoor mapping needs by providing expert guidance, personalized recommendations, and ongoing support. I also help answer any user questions promptly and clearly to ensure a seamless and informed experience from start to finish.
What does your typical workday look like?
Morning: I start my day by checking overnight form submissions and reviewing emails to address any new inquiries or updates. I attend internal team stand-ups to align on daily priorities and join client meetings to provide support, share updates, or gather feedback.
Afternoon: In the afternoon, I follow up with prospects to ensure their questions are answered and their needs are met. I spend time preparing for upcoming meetings by reviewing client accounts or creating tailored materials. A portion of my time is also dedicated to creating and editing indoor maps, ensuring accuracy and usability based on client specifications.
My go-to lunch is: Homemade chicken souvlaki!
How do you balance your time between client-facing work and internal product work?
I like to align my schedule with client needs while setting dedicated blocks for internal product work. If I’m unsure about what to prioritize, I communicate with my team lead to determine the priority of my workload. By setting boundaries and focusing on impact-driven tasks, I maintain a healthy balance that supports both relationship growth and product success.
What kinds of products or features are you most involved with right now?
Right now, I'm most involved with the platform team, supporting mapmakers through the setup, customization, and optimization of their indoor maps. I work closely with features related to the map editor, directory management, and analytics, helping users make the most of our tools to ensure their spaces are accurately represented and easy to navigate. I also collaborate with the development teams by providing user feedback and insights to help shape future enhancements.
What types of clients or industries do you usually work with?
I typically work with clients across a range of industries, including corporate offices, university and college campuses, and event venues. These clients rely on indoor mapping for everything from space navigation and visitor engagement to operational efficiency and real-time updates.
I support a diverse set of users, from facility managers to event organizers! Each with unique goals, whether it's improving wayfinding for employees and visitors or managing temporary layouts for large-scale events.
What has been the most rewarding experience while working on the platform team?
One of the most rewarding experiences has been seeing mapmakers confidently build and manage their own maps using our tools. It's incredibly fulfilling to watch someone go from unfamiliarity to creating polished and functional maps! Hearing feedback about how easy, intuitive, and empowering our platform is reinforces the value of what we do.
How would you describe the culture at Mappedin?
The culture at Mappedin is incredibly welcoming, friendly, and supportive. From day one, you're made to feel like a valued part of the team. Everyone is approachable and genuinely willing to help, whether you're troubleshooting a technical issue or exploring a new idea. Collaboration is a huge part of the culture. We celebrate each other's successes and work together to overcome challenges. There’s a strong sense of trust and openness, which encourages innovation and continuous learning. It’s a place where people are passionate about what they do and are always eager to grow, both individually and as a team.
What advice would you give to someone new in this role?
One of the best things you can do early on is to schedule time to meet with at least one person from each department including Product, Engineering, Sales, Customer Success, Marketing, and Support. This not only helps you gain a better understanding of the product from multiple perspectives but also shows you how each team contributes to the overall success of the platform. It builds strong cross-functional relationships that will come in handy as you collaborate on projects or support clients.
Also, don’t be afraid to ask questions often and take detailed notes, there’s a lot to learn, and no one expects you to know everything right away. The team is very supportive and always willing to help. Lastly, spend time on our mapping platform. The more you explore and use the tools yourself, the more confident and effective you'll be when working with clients.
Laura’s day showcases her enthusiasm and spark for growing the Mappedin platform. Stay tuned for more stories highlighting our talented team.
Interested in joining our team? Explore our open roles.
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